Company brings new mobile commerce offers platform to SMB merchants
BOSTON, MA – February 11, 2014 -- Merchant Warehouse®, a leading provider of payment technologies and merchant services, today announced it is bringing Isis SmartTap® capabilities to the point-of-sale (POS) at Boston-based businesses. The program, which is the first of its kind in the Boston area, gives small and mid-sized merchants the opportunity to deploy customized offers to new and prospective customers via the Isis Mobile Wallet® through Merchant Warehouse’s Genius™ Customer Engagement Platform™.
“The payments industry has been changing rapidly over the last few years, presenting significant challenges for smaller retailers to effectively compete with big-box stores,” said Henry Helgeson, CEO, Merchant Warehouse. “Boston is a hub of innovation, and we want to help these entrepreneurs expand their capabilities through the use of advanced payment technology. Isis SmartTap technology helps bridge the gap between customer engagement and payments, and this offering is designed to do just that. Merchant Warehouse is making mobile commerce technology easy and available to companies in our own backyard.”
Isis®, a mobile commerce joint venture created by AT&T Mobility, T-Mobile USA, Inc. and Verizon Wireless, created the Isis Mobile Wallet to allow customers to pay, save money through special offers and apply loyalty cards by using their smartphones at contactless payment terminals. With the support of major U.S. wireless carriers, Isis offers a mobile payment and commerce solution that leverages the existing payments infrastructure and is open to payment networks, banks, merchants and merchant technology providers.
The Isis Mobile Wallet, combined with Isis SmartTap capabilities, allows merchants to drive new business by providing customized offers to their customers. This introduces significant new opportunities for small and mid-sized merchants to better engage with their customers by turning the transaction into a more meaningful interaction.
To learn more about Merchant Warehouse’s program supporting Isis SmartTap capabilities with small to medium-sized retailers and QSR merchants in Boston, or to participate, contact us at 888-661-3776.
For more information on Merchant Warehouse and its
payment technology solutions, visit merchantwarehouse.com.
About Merchant Warehouse
Merchant Warehouse is a leading provider of payment technologies and merchant services. The company’s solutions enable merchants to more effectively connect and engage with their customers regardless of how, where or when they choose to shop. Merchant Warehouse’s flagship technology solution, the Genius™ Customer Engagement Platform™, supports both traditional and new payment types, including mobile commerce, from a single countertop acceptance device.
Merchant Warehouse offers innovative payment solutions that help online and brick-and-mortar retailers, as well as point-of-sale (POS) developers, value-added resellers (VARs) and agents, strategically grow their business. Merchant Warehouse is one of the fastest growing payment technology companies in North America.
For More Information on Merchant Warehouse
Erica Orthmann or Kristin Allaben