15 Years in Payments with CEO Henry Helgeson
Dan Dufault | VIEW PROFILE
March 13, 2013
As Merchant Warehouse celebrates its 15th anniversary, I sat down with our co-founder and CEO Henry Helgeson to gain his perspective on the payments industry, how it has evolved since the company’s inception in 1998 and where it’s headed. Me: Henry, how would you...
What is Apple® Passbook®?
Shannon Andrade | VIEW PROFILE
March 13, 2013
When Apple launched the iPhone® 5 in mid-2012, media and consumer anticipation was centered on near field communication (NFC). And, while the NFC announcement never came, Apple did announce Passbook as a key new feature available in iOS 6. Questions immediately arose. Is...
Top 5 Ways to Attract New Customers & Retain Existing Ones
Merchant Warehouse | VIEW PROFILE
March 12, 2013
Companies put tremendous marketing resources towards attracting new customers. And, as important as customer acquisition is for any business, implementing a parallel strategy focused on both customer acquisition and retention will deliver the greatest long-term success. But...
How Fast Food Can Capitalize on Mobile Commerce
Matt Cicciari | VIEW PROFILE
March 8, 2013
As a savvy consumer, I am drawn to the latest in payment technology. In particular, I like solutions that leverage my smartphone while providing added value during the purchasing process. Recently, I had a great experience with the White Castle® mobile app by Infor Restaurant...
Who are the leaders in Mobile Wallet adoption?
Merchant Warehouse | VIEW PROFILE
March 7, 2013
Merchant Warehouse Director of Product Marketing, Matt Cicciari, looks at mobile payment adoption rates and applications available in the market todayVideo Transcript What are your predictions in terms of mobile wallet adoption? Do you foresee a clear-cut leader? Matt Cicciari...
Mobile POS – the Future of the In-Store Experience
Jim Fink | VIEW PROFILE
March 6, 2013
Mobile is changing shopping behaviors for customers and retailers. New technologies continue to fuel increased customer expectations in terms of convenience, value and speed. At the same time, retailers work to meet growing demands with enhanced in-store experiences, adoption...
Why Wait for a Leader to Emerge? Execute Your mCommerce Strategy Today!
Matt Cicciari | VIEW PROFILE
March 6, 2013
I just finished reading, “Mobile Payment Platform Wars: LevelUp, Paydiant, PayPal, & More” by Gregory T. Huang on the Xconomy website, and I am reminded of the common question I get asked whenever I speak at a conference or attend a mobile payment industry event: “Who...
What is Sendit Social
Shannon Andrade | VIEW PROFILE
March 5, 2013
According to Wikipedia, “a gift card is a restricted monetary equivalent or scrip that is issued by retailers or banks to be used as an alternative to a non-monetary gift.” For decades, consumers and merchants relied on paper gift certificates, which, for the majority of...
What is Customer Engagement?
Merchant Warehouse | VIEW PROFILE
March 4, 2013
Matt Cicciari, Merchant Warehouse Director of Product Marketing, details what "Customer Engagement" means for Merchants and Consumers, and how Genius brings customer engagement to their countertop. TranscriptGenius is positioned as a 'Customer Engagement Platform.' Can you...
2013 International Franchise Association Convention Recap
Jim Fink | VIEW PROFILE
March 4, 2013
Traveling to numerous events throughout the year, demonstrating our latest payment innovation, Genius™, and speaking with industry professionals about new technologies, payment acceptance and mobile commerce, it’s always interesting to explore and learn within a specific...