Leveraging New Technologies: Tablet Based Point-of-Sale (POS)

Michael Gavin | VIEW PROFILE

September 26, 2013

Tablet Based Point-of-Sale

Over the past two years, the world of point-of-sale (POS) has evolved significantly. Capitalizing on the affordability, capability and platforms of mobile devices (smartphones and tablets), a new crop of developers has opened up a world of opportunity in the world of POS. Often...

How (and Why) I Buy?

Jenn Reichenbacher | VIEW PROFILE

September 6, 2013

How (and Why) I Buy?

Being in the payments space for over a year now, I have a newfound interest in how people buy (credit, debit, cash) and what drives consumer purchases (sales, coupons, convenience, loyalty etc.). As I continue to research and observe others, I’ve also began to take an...

Why Merchants Need to Expand Beyond ‘Cash Only’

Shannon Andrade | VIEW PROFILE

July 11, 2013

Cash Only

Merchants that don’t accept any payment method besides cash (and check) are likely missing out on a significant amount of sales – and revenues – each month. And, those lost revenues could exceed tens of thousands of dollars for some. The cost of upgrading to accept credit and...

Mobile Point of Sale: A Rapidly Evolving Marketplace

Jim Fink | VIEW PROFILE

July 9, 2013

Mobile Point of Sale

Explosive consumer usage of mobile technologies and credit cards combined with new merchant opportunities around wireless processing and mobile marketing have opened the door for many retailers to enhance their consumer interaction using advanced strategies to accept and process...

Leveraging Mobile to Combat Showrooming

Dan Dufault | VIEW PROFILE

June 18, 2013

Leveraging Mobile

Showrooming – the increasingly popular consumer practice of examining merchandise in a traditional brick and mortar store, not making a purchase and then shopping online to find the same item at a lower price. According to L2: A Think Tank for Digital Innovation, 58 percent of...

Three Key Strategies to Attract Customers and Grow Sales

Michael Gavin | VIEW PROFILE

June 6, 2013

Three Key Strategies

Whether your business is thriving or simply surviving, a successful entrepreneur should always be aware of every option available to drive incremental business and grow the bottom line. From new technologies to business basics, following are three key strategies to assist you in...

Retailers: Do They Really Know You?

Dan Dufault | VIEW PROFILE

May 15, 2013

Retailers: Do They Really Know You?

Last month, I authored a post on ‘big data’ and whether it should be viewed as a friend or foe for consumers. As fate would have it, shortly after I completed that piece, I found myself in a very relevant personal shopping experience. Looking for new business shirts, I headed...

What are the Benefits of In-Store Mobile Commerce Presentation

Merchant Warehouse | VIEW PROFILE

April 10, 2013

Benefits of In-Store Mobile Commerce Presentation

While your customers may not be looking to make purchases with their phones today, tomorrow may be a different story. While proactive business owners may be excited to start leveraging customer engagement and omni-channel retailing, consumers are also driving the growth in the...

Personalized Offers: Friend or Foe?

Dan Dufault | VIEW PROFILE

April 4, 2013

Personalized Offers

Big data – media attention is on it – but is it an asset to consumers or something they should fear. Is “Big Brother” looming around the corner, or it it just a lot of hype? Privacy concerns around online communities and social sites such as Facebook, Twitter, Foursquare and...

What is Swipely?

Shannon Andrade | VIEW PROFILE

April 2, 2013

Swipely

Founded in 2009, Swipely is a payment marketing application that transforms the cash register into a marketing tool, designed to support business growth. Launched in five markets (Boston, Providence, New York, Washington D.C., and San Francisco), the Rhode Island based company...