Buyer Knows Best: Retailers, Millennials, and Omni-Channel Shopping

Merchant Warehouse | VIEW PROFILE

April 9, 2014

Millennial Shopping Survey

Today's consumers have new expectations. Shopping today involved multiple mediums - in-store, online, and mobile. Consumers, especially millennials, have growing expectations about their shopping experience, regardless of the how and where they buy. The questions remain, “...

Top 5 Holiday Tips for Small and Medium Businesses

Russell Harty | VIEW PROFILE

November 27, 2013

Holiday Shopping

Competing with Big Box Stores during the Holidays is Easier than You ThinkSmall and medium sized businesses (SMBs) may appear to be at a disadvantage when it comes to competing for holiday spending from consumers. But the reality is that they have some distinct advantages...

SmartPhones: Leveraging Technology to Improve the In-Store Shopping Experience

Jenn Reichenbacher | VIEW PROFILE

November 7, 2013

Leveraging Technology to Improve the In-Store Shopping Experience

 If you own a brick-and-mortar retail business and cringe whenever you witness customers wielding smartphones, you might want to rethink things a little. We've all heard horror stories about people visiting local businesses, scoping out the merchandise and then using their...

Leveraging the Impact of Smartphones on the In-Store Shopping Experience

Shannon Andrade | VIEW PROFILE

September 19, 2013

Leveraging the Impact of Smartphones

If you own a brick and mortar retail business and cringe whenever you see customers wielding smartphones, you might want to rethink things a bit. We've all heard horror stories about showrooming - people visiting local businesses, scoping out the merchandise and then using their...

How Big is Mobile Shopping?

Jenn Reichenbacher | VIEW PROFILE

September 12, 2013

How Big is Mobile Shopping?

One of the latest buzzwords to grace the retail world is omni-channel, delivering a parallel shopping experience across all buying mediums (online, in-store and mobile) and leveraging back-end data to reinforce an enhanced and more personalized customer experience. Even at the ‘...

You’re going to lose: Five Reasons Showrooming Will Always Win

Henry Helgeson | VIEW PROFILE

August 28, 2013

Showrooming

Prepared in concert with RetailPro International.You ignore it and, therefore, do nothing. You may not realize it, but showrooming already has a direct impact on your bottom line today. According to L2, 58% of smartphone owners regularly go to a store with the sole intention of...

Leveraging Mobile to Combat Showrooming

Dan Dufault | VIEW PROFILE

June 18, 2013

Leveraging Mobile

Showrooming – the increasingly popular consumer practice of examining merchandise in a traditional brick and mortar store, not making a purchase and then shopping online to find the same item at a lower price. According to L2: A Think Tank for Digital Innovation, 58 percent of...

What are the Benefits of In-Store Mobile Commerce

Merchant Warehouse | VIEW PROFILE

February 11, 2013

Benefits of In-Store Mobile Commerce

We often think of mobile’s role in commerce as simply allowing the consumer to do research in the store and make their purchases elsewhere, the dreaded "showrooming". Increasingly, though, shoppers are using their smartphones to actually purchase items, replacing their credit...

Mobile, Mobile, Mobile … and Point-of-Sale

Michael Gavin | VIEW PROFILE

December 4, 2012

Mobile Payments and POS

Mobile is the hottest topic in payments and its one of the most popular technology topics as well. From statistics relative to consumer smartphone purchases, which are reportedly up 47 percent year-over-year, to predictions around mobile device purchases, which IDC forecasts...